APA Style
Aaker, David A., Brown, Stephen, Schultz, Majken, Hatch, Mary Jo, Joachimsthaler, Erich, Marshall, John F., Kenny, David, Davis, Scott, Bergen, Mark E., Jackson, Mannie, Rao, Akshay R., Almquist, Eric, Keller, Kevin Lane, Wyner, Gordon. (2001).
Harvard Business review on Marketing .
Boston:
Harvard Business School Press.
Chicago Style
Aaker, David A., Brown, Stephen, Schultz, Majken, Hatch, Mary Jo, Joachimsthaler, Erich, Marshall, John F., Kenny, David, Davis, Scott, Bergen, Mark E., Jackson, Mannie, Rao, Akshay R., Almquist, Eric, Keller, Kevin Lane, Wyner, Gordon.
Harvard Business review on Marketing.
Boston:
Harvard Business School Press,
2001.
Text.
MLA Style
Aaker, David A., Brown, Stephen, Schultz, Majken, Hatch, Mary Jo, Joachimsthaler, Erich, Marshall, John F., Kenny, David, Davis, Scott, Bergen, Mark E., Jackson, Mannie, Rao, Akshay R., Almquist, Eric, Keller, Kevin Lane, Wyner, Gordon.
Harvard Business review on Marketing.
Boston:
Harvard Business School Press,
2001.
Text.
Turabian Style
Aaker, David A., Brown, Stephen, Schultz, Majken, Hatch, Mary Jo, Joachimsthaler, Erich, Marshall, John F., Kenny, David, Davis, Scott, Bergen, Mark E., Jackson, Mannie, Rao, Akshay R., Almquist, Eric, Keller, Kevin Lane, Wyner, Gordon.
Harvard Business review on Marketing.
Boston:
Harvard Business School Press,
2001.
Print.